As I don’t pay for an office setup, I do work at an hourly rate of $80, and I create your website price estimates based on this number, as do many other web design companies out there. This hourly rate can vary from $15 to $150 per hour or more, and all depends on the experience and quality that each freelancer/company delivers with each hour spent on your project. Web design costs will usually be determined based on the estimated number of hours that will be spent on your site’s design, development, and maintenance. For this reason, it is important to have a good idea of the features that you would like for your site to include and where you will be obtaining your site’s content before getting a website cost estimate.

$80 an hour sounds an expensive? Well yes the good ones are always on the higher end of the range. From my own experiences, it is completely worth the money if you can find a developer that you can count on. Depending on the complexity of your website (the number of plugins you are using, the amount of custom coding you have), your annual maintenance cost will vary.

I work under the assumption that websites will be made responsively, that is they will look great on all screen sizes and devices, and that sites will be built using a CMS, or content management system. Because Google punishes rankings for non-mobile-friendly sites, a business can no longer afford to have a website that is not responsive. Content management systems ensure that you will be able to make changes to your website after it is built with relative ease.

While the price of a website will vary depending on your individual needs, amount of content and speed, here is a breakdown of the general costs incurred by a website:


  • Domain Name: $0.99 – $100 per year for new domains. Premium domains can sell for millions
  • Hosting: $10/month; $50 – $1,200/year. This depends on the type of hosting you choose (Dedicated, VPS, Shared, free).
  • Custom Design/Information Architecture: $500 – $10, 000+. This includes the visual design, UX design, imagery collection, and sitemap and page structure generation.
    This is generally a part of a larger website development package.
  • Shopping Cart Integration & Programming: $200 – $15,000. What kind of functionality do you want in your website? Shopping carts, paid plugins, and custom feature development can cost extra, but the benefits of a fully customized and unique website can outweigh the costs.
  • Website Content Creation: $50-$200 per page, or hourly. You can write your website’s content yourself or use a content writing firm which will charge around $100-$200 per page. Just like a website design, you get what you pay for when it comes to content creation that will rank your site high in search engines and engage your audience.
  • Project Management & Information Gathering: $600 – $3,000. I want to help you and your website succeed, and that means creating a line of communication between you and your developers. This price includes initial consultations, phone calls, and any time that it takes to obtain the information I need to get your site going.
  • Testing & Training: $300 – $4,500. While most websites are built on easy-to-use CMS’ nowadays, not everyone knows how to get started with them. This price point includes the time spent training you how to use your new site, as well and ensuring that everything works properly and giving you the chance to make any necessary changes.
  • Website Managed Services: $45 – $750+/month. Managed services can include blog writing, post-launch testing, and content maintenance. May also include marketing and advertising services including AdWords, Pay Per Click Marketing, Social Media Advertising and more.

 Simply the cost of building your website breaks down to 4 resources:


Technical knowledge (or your interest to learn to code)

Design skills (or your willingness to learn design)


When estimating the cost of your website, the first question you need to ask is which of the 4 resources do you lack?

In addition think about the following mandatory phases.

  1. Website setup (this is before you even get to design or content creation)
  2. Learn how to use a website builder
  3. Designing the layout
  4. Content creation
  5. Troubleshooting and ongoing maintenance

For each of the phases, you have to determine if you have the time, technical or design skills to accomplish them successfully.

The following is general estimate, prices may vary depending on time required and additional services.

Basic Website Design
Acts primarily as an online brochure, establishing a necessary presence online to answer your customers’ questions “do you exist?”, “are you professional?” and “what do you do?”
No transaction functions directly through your site (e-commerce)
A basic website site will serve to help brand and market your company, showcase your products and services and inspire sales as a lead generating tool.
Social Media
Ability to post blog
Advanced Website
Approximately 1-10 information pages
Customer wouldn’t be able to customize the products online, or arrange for special shipping, etc.
Social media integration
Blog – for content publishing
Email newsletter signup
calendar, gallery, slideshow, etc.
Asmall Business
Might include a small number of “simple” products that would not require unusual/custom logic.
Customer wouldn’t be able to customize the products online, or arrange for special shipping, etc.
On the backend, the store owner would have standard/non-custom tools for reporting, and managing their inventory.
Includes the following requirements:
approximately 4-7 informational pages
Shopping cart has 1-100 products
Social media integration
Email newsletter signup
Other plugins: Calendar, gallery, slideshow, etc.
Mid E - Commerce
Includes all the components of the simple e-commerce website option above, but with more complex product types, and customized features.
Has approximately 10-20 informational pages
Client provides logo, text content, product info and photos
Website has a shopping cart with 100 – 500 products
Other features we can include:
Social media links and feeds
Email newsletter signup
Other plugins: Calendar, gallery, slideshow, etc.
Big E-Commerce
These websites are quite complex and are often seen with Fortune 10,000 brands, educational institutions, healthcare organizations, non profits, and online publishers.
Extensive scoping and planning phase
approximately 50+ pages
Multiple user types with custom permissions
Membership levels
Integrated marketing strategy
Partner, vendor and application APIs , etc.
Mobile Aps & More
Contact me for Details